Tag Archives: Yahoo

Yahoo! to Anonymize Data After 90 Days

There has been a lot of movemnet recently regarding how search engines treat the vast amounts of user data they collect. In early 2007, Google announced it would “anonymize” its user search logs after 18-24 months. Later that year, Google reluctantly decided to add an expiration date to its web cookie, while Ask.com (unsuccessfully) tried […]

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Global Network Initiative Promises to Protect Privacy and Freedom of Expression Online

A collection of information and communication companies, advocacy groups, and academic centers have announced the formation of the Global Network Initiative, aimed at protecting free expression and privacy on the Internet on a global scale. From the announcement: In an effort to protect and advance the human rights of freedom of expression and privacy, a […]

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Comparing Search Engine Privacy Policy Visibility

Prompted by Google’s resistance to cluttering its homepage with a link to its privacy policy, I decided to take a quick tour of the major search engines to compare the relative visibility of their privacy policies. AOL, Microsoft, and Yahoo! have visible privacy policies on both their homepages and search results page (which is especially […]

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More Details on Yahoo’s New Ad Sales System, AMP!

Yahoo has issued a press release on their new ad sales system, AMP! that provided a few new insights into this “powerful new online advertising platform.” The New York Times broke this story earlier, which I blogged about here. Interestingly, the Yahoo release avoids using the phrase “behavioral targeting” (which is mentioned in the NYT […]

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